OMODA&JAECOO launches the O-Universe – a groundbreaking immersive experience – at the Shanghai International Automobile Exhibition

23.04.2025
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Wednesday 23rd April, Shanghai: OMODA&JAECOO debuts a groundbreaking immersive experience at the Shanghai International Automobile Exhibition. The O-Universe forecasts a redefined future where technology meets outdoor adventure.

Attendees of the Shanghai Auto Show can see OMODA&JAECOO’s creation of two parallel universes: OMODA’s technology-driven O-LAB and JAECOO’s off-road J-LAND.

OMODA’s O-LAB immerses visitors in futuristic technology, where robots, robotic dogs, drones, and other smart exhibits co-exist.

The OMODA 3 launch prelude transformed into an intelligent light installation, ‘Cyber Mecha Art Gallery’, inviting guests on an imaginative journey into the aesthetics of future mobility.

JAECOO’s J-LAND is an off-roading paradise. Meticulously arranged camping gear and mountaineering equipment recreate untamed landscapes where urban professionals can experience the outdoors without leaving the city.

OMODA O-LAB: a futuristic tech carnival
The O-LAB transports visitors to a 2050 metropolis with avant-garde technology. Flowing LED walls mimic galaxies showcasing OMODA’s latest innovations: robots, drones, and interactive tech immerse guests in a world where cutting-edge design meets next-gen living. The exhibit features OMODA’s first hybrid (OMODA 9 SHS, launching later this year, in the UK) and first EV (OMODA E5, launched September 2024), highlighting the brand’s electrifying vision.

JAECOO J-LAND debut: redefining the camping experience
As OMODA’s technology showcase unfolds, JAECOO’s J-LAND exhibition space becomes a thriving green sanctuary. This immersive environment presents JAECOO’s groundbreaking pure-electric light outdoor SUV – the JAECOO 5 BEV – alongside the JAECOO 7 SHS and JAECOO 8 SHS models, equipped with the brand’s revolutionary SHS Super Hybrid System technology.

The complete lineup of off-road vehicles will be displayed in dynamic poses atop rocky platforms, their poised stances demonstrating exceptional terrain capability and readiness for adventure. The exhibition area features a harmonious blend of lush meadows and dense woodlands, complemented by meticulously arranged greenery and rock formations that recreate an authentic wilderness camping atmosphere.

During the eco-exhibition, attendees will experience the JAECOO 5 BEV’s innovative “light camping” test drive. This unique experience will guide international guests from urban landscapes into untamed wilderness, traversing varied, challenging terrains to reach pristine natural settings. More than just a driving demonstration, this initiative represents a fresh perspective on outdoor lifestyle possibilities.

OMODA&JAECOO UK PR contact details

Automotive PR
Hannah Burgess
hannah@hannahburgesspr.com
+44 (0) 7730 570975

OMODA&JAECOO UK PR
Ian Wallace
ian.wallace@omodaauto.co.uk