défilé renault ® the carwalk: a new flagship dedicated to automotive pop-culture on the Champs-Élysées

Following three years of renovation work, Renault is making its grand return to the Champs-Élysées with le défilé renault ® the carwalk, a new-generation flagship Renault is reinventing this iconic location once again, with a bold architectural design featuring a central spiral of oval, organic lines inspired by the road, Renault’s playground More than just a place to visit, le défilé renault ® the carwalk is an experience: a unique cultural hub with a showroom, a boutique and a restaurant, as well as a programme of special events to surprise, inspire and connect people This architectural feat was designed by internationally renowned French architect Franklin Azzi. The aim is to create a unique, immersive sensory experience, accessible to all visitors With this new flagship, Renault is reaffirming its role as an industrial and cultural player on the Champs-Élysées, in a nation open to the world Le défile renault ® the carwalk opens its doors in September with MAISON4, a pop-up store dedicated to the world of Renault 4 E-Tech electric – a contemporary take on the iconic model launched in 1961 Le défilé renault ® the carwalk is reinventing the Champs-ÉlyséesThe opening of le défilé renault ® the carwalk is the next step in the brand’s renewal, reflecting its ambition to “rewrite the urban and cultural history of Renault on the Champs-Élysées”. Unlike its competitors, Renault has decided to remain on the most beautiful avenue in the world, opening a hub dedicated to mobility and pop culture. This decisive choice underlines Renault’s ambitions to position itself at the heart of a nation that is open to the world, and to address the sweeping changes experienced by the automotive industry today. The new flagship shows how Renault sees the automotive future: an immersive experience, an echo of the past and a vision of tomorrow, a place for sharing that also inspires a sense of wonder. This reinvented flagship seeks to showcase innovation and design in an iconic but friendly space. The building is a historic landmark, since it was here in 1910 that Louis Renault became the first vehicle manufacturer to open a showroom on the Champs-Élysées. With its bold architecture, the venue has reflected the brand’s contemporary edge over time. Renault has always been present at 53 avenue des Champs-Élysées, developing concepts that live on in the collective memory: the Renault Pub of the 1960s, and Atelier Renault in the early 2000s. These celebrated venues contributed to making the Champs-Élysées the most beautiful avenue in the world. Following three years of works, this iconic showcase is enjoying a rebirth with a new identity as a hub dedicated to automotive pop culture. “Le défilé renault ® the carwalk embodies Renault’s transformation. Located at the heart of the world’s most beautiful avenue, it is designed to be hybrid and innovative, open to everyone. It is a setting where the brand’s universe comes to life: its completely renewed product range over the past four years, as well as its rich automotive heritage. It also reflects our ambition to bring Renault back into people’s hearts by offering physical, ‘human,’ and emotional experiences, in line with our cars designed for living. Conceived as both a showroom and a true living space – with a restaurant, a boutique, and a cultural and event program – le défilé renault ® the carwalk places discovery and pleasure at the very centre of the customer journey.”Fabrice Cambolive, CEO Renault brand and Chief Growth Officer Renault Group A modern, multi-faceted hub bringing automotive pop culture to lifeFar more than just a showroom, le défilé renault ® the carwalk is a contemporary venue covering an area of over 2,260 m² in the centre of the Champs-Élysées, designed as a laboratory for tomorrow’s mobility solutions. Flowing design lines contribute to a friendly ambience, encouraging visitors to stroll around and experience the different areas: an open central area, The Originals merchandising store, a terrace café and a spiral ramp showcasing current vehicles in the range, as well as iconic models and concept cars. Named the “carwalk” – a nod to the “catwalk” of the haute couture world – the spiral ramp is located in the centre of the building for an inspirational impact. Resembling an endless winding road, 170m long, it is also an allegory of the highway, suggesting the playground and range of expression of the Renault brand. With a gradient of under 4%, the ramp is accessible to everybody, including PRMs, placing the visitor centre stage. Careful attention was also given to the design of the Renault logo. Suspended from the top floor overlooking the Champs-Élysées, two huge steel diamonds move slowly through space, coming together every hour. With this spectacular display, the brand is seeking to bring its visual identity to life, playing with the shape of its logo down to the architectural details. This approach is also reflected by the wall panelling, which features geometric diamond shapes, a symbolic and visually attractive fit with the logo. “Our ambition is to inspire real, shared emotion. Renault has always been a lifestyle brand with a place in our collective memory. With le défile renault® the carwalk, we have developed a true unifying experience, faithful to our history and focusing on the future.”Arnaud Belloni, Global Chief Marketing Officer Exceptional architecture by Franklin AzziSelected from four architectural firms of international renown, Franklin Azzi developed an ambitious vision, reflecting Renault’s DNA. Defending the idea of “global architecture”, Franklin Azzi is experienced in large-scale projects encompassing a full range of aspects, from architecture to interior design. For this project, his approach was unique: a minimalist exterior – clean lines with a large glass façade of 185 m² and no visual barriers – and a radical interior organised around the carwalk or spiral ramp. A strong architectural statement that gives the venue its identity. From the outset, Franklin Azzi wanted to set up a track in the centre of le défilé renault ® the carwalk, taking advantage of the site’s unique spatial potential. Showcasing the…

First ‘Ombré’ Sedan revealed by Bentley

Bentley has applied its new ‘Ombré’ paint technology to a Flying Spur to create the first four-door sedan with a colour fade scheme Nearly 60 hours of handcraftsmanship required to achieve the perfect colour blend and finish UK-specification Flying Spur debuts at this weekend’s Southampton International Boat Show, on dedicated Bentley show stand ‘Ombré by Mulliner’ available in three different colour combinations and available to order through the global retailer network Further colour combinations to follow in due course (Crewe, 18 September 2025) Bentley’s new and exclusive ‘Ombré by Mulliner’ paint finish, that blends two separate colours over the length of a car, has been applied to a four-door sedan for the first time. The extraordinary new finish combines two complementary paint colours that transition along the sides and roof of the car, and is painted entirely by hand by the skilled Paint Shop artisans at Bentley’s Dream Factory in Crewe, England. The new Flying Spur’s paint transitions from vibrant Topaz Blue at the front, to the darker Windsor Blue rear, with the fade occurring through the mid-section of the car across the doors, sills and roof. The process takes nearly 60 hours for two highly skilled paint technicians to complete, and starts with the spraying of the individual colours at the front and rear of the body. The transition happens across the centre of the car and is applied in stages, using paint that has been tinted using traditional mixing methods to achieve the Ombré effect – with extreme car taken that the transition is symmetrical across the car. The Ombré technique is available in two additional colourways – Sunburst Gold to Orange Flame, and Tungsten to Onyx. Due to the complexity of how the two paints combine, the choices of colours that that are available have been specifically curated, to ensure a uniform and gradual transition between the two and to avoid a third separate colour appearing during the transition (for example, yellow to blue would yield green). Each paint colour behaves differently on application, and so the skill lies in how the paint technicians respond to the reaction during spraying. This means each car will be unique, but will look perfect to the naked eye – thanks to the skill of the technicians. The Ombré Flying Spur makes it debut as part of Bentley’s presence at the upcoming Southampton International Boat Show, that starts tomorrow and runs until 28 September. The car succeeds the first to be sprayed using this new technique – a Continental GT that debuted at this years The Quail, A Motorsports Gathering as part of Monterey Car Week. Further colour combinations will be released in due course. *Ombré by Mulliner is Bentley’s most exclusive paint option, priced at £48,000 / $68,000 From W.O. Bentley, who founded Bentley Motors in 1919, to the current team of over 4,000 dedicated colleagues, the company’s extraordinary cars have always been designed and built by exceptional people using only the finest of materials. From modest beginnings, Bentley has moved from strength to strength – in a relentless pursuit of both luxury and performance. W.O.’s vision continues to guide Bentley’s beliefs, actions and ambitions. Located in Crewe, England and owned by the Volkswagen Group since 1998, Bentley Motors remains the definitive British luxury car company, crafting the world’s most desirable high performance grand tourers. Bentley’s colleagues design, engineer and handcraft five bespoke models: Continental GT, Continental GT Convertible, Flying Spur, Bentayga and Bentayga EWB. The combination of fine craftsmanship, using skills that have been handed down through generations and engineering expertise is unique to Bentley. The luxury marque is creating a future driven by new technologies, materials, fuels and skills, in the pursuit of a progressive, new world: one in which the highest levels of luxury mobility are achieved with sustainable methods. The company’s Beyond100+ strategy promises to revolutionise the company to be exclusively electric from 2035.